What is an AISO score?

An AISO score is defined as a 0-100 rating that measures how well your website performs in AI-powered search. It evaluates traditional SEO, answer engine optimization, user engagement, and content readability.

AEO refers to Answer Engine Optimization — the practice of structuring your content so AI assistants can find, understand, and cite it. For accounting firms, this means clear service explanations, defined terms, and FAQ content that matches what people ask.

How do accounting firms compare to other finance verticals?

Accounting firms average around 57/100, near the finance sector average of 56/100. Banking leads at 65, while insurance scores 58. There's significant room for improvement across the entire vertical.

What accounting questions do people ask AI most?

Top queries include: Do I need a CPA? What can I deduct for my business? CPA vs. TurboTax? How much does a CPA cost? When should I hire a bookkeeper?

Why should accounting firms care about AI search?

More people ask AI tax and accounting questions each year. If your firm doesn't appear in AI answers, potential clients go to competitors or decide to use tax software instead.

How do I compete with TurboTax in AI results?

Don't fight it. Create comparison content that's honest about when software works and when it doesn't. AI recommends the most helpful answer. A balanced comparison builds more trust than dismissing DIY options.

Does my accounting website need structured data?

Yes. Adding ProfessionalService and FAQPage schema helps AI systems understand and categorize your services. Most accounting firms don't use any, so adding it gives you a competitive advantage.

What is the fastest way to improve my accounting firm's AI visibility?

Create a "Do I Need a CPA?" page with clear scenarios, a tax preparation checklist, and FAQ schema markup. This addresses the highest-volume AI queries in accounting.

Accounting: Tax Season Panic Starts with a Question AI Answers Without You

All 387 Audited Sites

Domains are partially blurred. Scores range from 0 to 100.

#	Domain	AISO	Grade	AEO	SEO	Read.	Eng.
1	hofman**********.cpa	77	B	73	99	78	62
2	medo*****.com	75	B	66	86	92	59
3	man*****.com	74	B	61	95	84	62
4	perkin***********.com	73	B	58	95	93	52
5	cpa***.cpa	72	B	55	98	85	57
6	sher*******.com	72	B	66	100	72	56
7	kirs*****.com	72	B	57	100	78	62
8	ptc***.com	72	B	60	100	81	54
9	dark*****.cpa	71	B	69	100	65	56
10	cpagr*********.com	70	B	52	90	82	62
11	g**.com	70	B	63	99	77	47
12	disan********.com	70	B	56	92	76	64
13	pric*****.com	69	C	48	92	87	57
14	hcj***.com	69	C	40	97	88	64
15	knuf*****.com	69	C	48	97	92	47
16	c**.cpa	69	C	42	92	85	67
17	lar***.com	69	C	50	100	81	55
18	ape*****.com	68	C	48	100	82	54
19	dwd***.com	68	C	48	99	81	55
20	ebs****.com	68	C	56	87	84	53
21	mari*******.com	68	C	48	94	86	52
22	hal****.com	68	C	40	99	82	63
23	tro*****.com	68	C	64	100	78	37
24	fyff******.cpa	68	C	48	93	79	59
25	dwca*******.com	67	C	48	97	77	55
26	marsh********.com	67	C	52	100	77	48
27	idahotax*************.com	67	C	40	95	92	51
28	summi*********.com	67	C	40	95	85	57
29	amc****.com	67	C	40	100	82	59
30	hobson**********.com	67	C	48	97	84	47
31	mcb***.com	67	C	40	97	90	54
32	mago******.com	67	C	40	90	78	68
33	kt***.cpa	67	C	60	85	68	59
34	yhb***.com	67	C	52	100	79	47
35	cpa*****.com	66	C	48	90	76	57
36	robert*********.com	66	C	48	95	78	53
37	sml****.com	66	C	52	95	80	47
38	adva*****.cpa	66	C	40	100	70	64
39	bah*****.cpa	66	C	48	100	78	47
40	wei*****.com	66	C	52	99	67	57
41	kind******.com	66	C	40	100	83	54
42	gordon**********.com	66	C	40	98	83	54
43	fort*****.cpa	66	C	38	97	88	52
44	comp*******.nyc.gov	66	C	55	87	76	53
45	whal*****.com	66	C	40	99	85	52
46	wil*****.com	66	C	48	92	78	53
47	bc***.com	66	C	38	100	80	57
48	lars*******.com	66	C	40	97	93	47
49	gianol**********.com	66	C	35	95	84	62
50	byrda********.com	65	C	40	100	82	50
51	landm*******.com	65	C	52	72	91	50
52	johnw********.com	65	C	43	94	84	50
53	siko******.com	65	C	40	98	77	56
54	howa******.com	65	C	38	98	75	59
55	clear*******.com	65	C	53	99	68	50
56	arb***.com	65	C	52	95	81	40
57	esul*****.net	65	C	32	100	75	67
58	mn***.org	65	C	25	89	94	64
59	a**.cpa	65	C	37	95	81	57
60	tmh****.com	65	C	48	87	84	48
61	kso***.com	65	C	40	97	91	45
62	hl-****.com	65	C	38	100	71	62
63	nj***.org	65	C	42	100	71	59
64	nels******.com	65	C	40	97	88	45
65	fv***.com	65	C	48	99	69	54
66	montgome*************.com	64	C	43	89	86	47
67	wpf****.com	64	C	43	90	85	47
68	rell*****.com	64	C	43	90	85	47
69	bnn***.com	64	C	40	100	83	45
70	mk**.com	64	C	38	99	72	60
71	tris******.com	64	C	40	97	80	51
72	iro*****.com	64	C	30	100	86	53
73	tar****.com	64	C	43	89	85	47
74	par****.com	64	C	38	100	83	47
75	uhy***.com	64	C	40	85	86	53
76	tpc***.com	64	C	40	94	90	44
77	excelsi***********.com	64	C	46	94	84	40
78	cgt***.com	64	C	38	100	68	64
79	anc***.com	64	C	30	100	78	62
80	midto*********.com	64	C	33	90	80	63
81	gk-***.com	64	C	43	89	82	53
82	for****.com	64	C	52	100	73	42
83	cas***.net	64	C	40	100	76	53
84	tbg****.com	64	C	43	88	85	47
85	mma****.com	64	C	35	90	85	57
86	gjm***.com	64	C	43	95	83	46
87	rive*******.com	64	C	30	83	88	64
88	carib*******.com	64	C	48	70	86	57
89	ctc***.org	63	C	40	75	95	50
90	rolleri************.com	63	C	52	90	78	40
91	car*****.com	63	C	43	82	87	49
92	wara*******.com	63	C	38	100	80	47
93	compas***********.com	63	C	40	95	79	47
94	grab*****.com	63	C	38	95	66	63
95	cso***.com	63	C	43	88	84	47
96	mjdas********.com	63	C	35	89	88	52
97	maso*****.com	63	C	30	92	95	48
98	mont******.cpa	63	C	20	95	86	66
99	bmc****.com	63	C	40	92	87	44
100	kimc*****.com	63	C	40	100	76	47
101	cpaf******.com	63	C	38	94	78	53
102	ksm***.com	63	C	40	95	87	41
103	hoga*******.com	63	C	40	80	79	62
104	os***.com	63	C	40	73	93	54
105	kernu********.com	63	C	38	94	90	42
106	ver*****.com	63	C	42	95	86	40
107	tan*****.com	63	C	30	100	81	54
108	pkf*****.com	63	C	48	100	61	55
109	myver*******.com	63	C	40	94	75	53
110	jmm***.net	63	C	40	99	87	37
111	the-c********.com	63	C	43	90	82	47
112	b**.cpa	63	C	43	84	86	47
113	hayn******.com	62	C	40	94	67	59
114	swall*******.com	62	C	48	98	67	45
115	bayc******.com	62	C	40	94	71	53
116	m**.cpa	62	C	40	99	71	49
117	simpson*************.com	62	C	28	99	84	53
118	wil*****.cpa	62	C	40	84	79	54
119	mai*****.com	62	C	35	90	84	48
120	oneri*******.com	62	C	36	95	66	62
121	katz******.com	62	C	30	100	70	62
122	apexg*******.com	62	C	35	79	91	51
123	kpm***.com	62	C	30	99	64	69
124	prudent***********.com	62	C	40	100	79	40
125	dwc***.com	62	C	43	83	83	45
126	ksp*****.com	62	C	35	79	91	51
127	kude******.com	62	C	35	90	80	52
128	berge*********.com	62	C	32	97	78	53
129	nd***.nd.gov	62	C	35	78	79	63
130	perr*****.com	62	C	30	100	73	57
131	nehr******.com	62	C	32	93	80	57
132	scot******.com	62	C	30	95	77	57
133	stok******.com	62	C	38	95	75	51
134	savi******.com	62	C	40	78	86	52
135	ua***.org	62	C	40	73	92	51
136	wwa****.com	62	C	40	95	77	48
137	keit*****.com	62	C	58	99	31	69
138	ha***.cpa	61	C	35	83	82	53
139	hsacc*******.com	61	C	30	100	87	40
140	sheppa**********.com	61	C	35	85	79	53
141	ger*****.com	61	C	52	94	52	56
142	mcgh*****.com	61	C	40	99	64	54
143	cpa***.com	61	C	40	96	83	37
144	central*************.com	61	C	35	95	76	51
145	bald*******.com	61	C	33	95	77	51
146	berr*****.com	61	C	38	96	78	44
147	roc*****.com	61	C	30	99	70	59
148	schu*******.com	61	C	35	87	80	51
149	twincities****************.com	61	C	35	89	83	47
150	seaver***********.com	61	C	35	75	82	59
151	hpw****.com	61	C	40	94	74	47
152	alloys**********.com	61	C	30	93	77	57
153	perpe*******.com	61	C	40	97	67	52
154	aric*****.com	61	C	30	95	87	44
155	degr******.com	61	C	40	80	77	54
156	tidel*******.com	61	C	40	97	73	45
157	ml***.com	61	C	40	94	79	41
158	abc***.net	61	C	35	73	83	59
159	amp*****.com	61	C	40	98	77	40
160	decker**********.com	61	C	40	99	82	35
161	sover*******.com	60	C	30	100	71	53
162	scotts*********.com	60	C	40	97	81	34
163	cfl****.com	60	C	30	95	77	52
164	keb***.com	60	C	38	99	67	50
165	rep***.com	60	C	40	83	82	42
166	moriar*********.com	60	C	28	99	76	50
167	hung******.com	60	C	52	99	39	61
168	abdos********.com	60	C	48	95	66	40
169	j**.cpa	60	C	30	97	78	47
170	bfa****.com	60	C	35	90	84	43
171	goc***.com	60	C	35	91	83	43
172	or***.org	60	C	48	85	76	38
173	cpap*****.com	60	C	62	97	41	45
174	mac***.com	60	C	40	99	61	51
175	libma*********.com	60	C	30	95	82	45
176	lb**.com	60	C	50	100	34	64
177	ws***.org	60	C	40	76	86	46
178	rgro*****.com	60	C	40	95	78	37
179	dea****.cpa	60	C	60	80	45	58
180	eisn*******.com	59	D	43	80	76	43
181	elgee*******.com	59	D	30	100	65	53
182	gun***.com	59	D	40	97	47	64
183	lsw****.com	59	D	40	100	64	42
184	alan******.com	59	D	33	83	81	47
185	ancho*********.com	59	D	32	99	66	53
186	stee******.com	59	D	43	75	78	47
187	wi**.com	59	D	48	94	62	43
188	marti********.com	59	D	40	75	76	53
189	clearac************.com	59	D	38	92	70	47
190	manageme*************.com	59	D	28	94	77	50
191	seattlecp**************.com	59	D	35	84	90	38
192	kbs***.com	59	D	48	97	54	47
193	low*****.com	59	D	28	99	73	51
194	chey*******.com	59	D	40	90	72	45
195	y**.cpa	59	D	30	84	90	42
196	415****.com	59	D	20	97	80	53
197	w**.kassouf.com	58	D	48	62	81	42
198	warre********.com	58	D	30	100	80	37
199	fosse********.com	58	D	32	100	67	47
200	jaco******.com	58	D	40	94	63	47
201	safeh********.com	58	D	60	92	10	76
202	fi***.org	58	D	40	76	90	35
203	barne*******.com	58	D	30	98	59	57
204	mo***.org	58	D	40	73	95	30
205	fra****.cpa	58	D	35	90	70	47
206	ms**.cpa	58	D	25	95	77	49
207	nyb***.com	58	D	35	79	85	42
208	coh****.com	58	D	48	85	69	36
209	brink*********.com	58	D	30	100	65	51
210	wit***.com	58	D	40	89	65	47
211	cm-****.com	58	D	40	89	78	35
212	ppgp*******.net	58	D	20	90	92	42
213	vto***.com	58	D	40	95	54	53
214	b**.cpa	57	D	40	97	49	54
215	wpd***.com	57	D	25	90	78	48
216	dnc***.com	57	D	20	95	76	53
217	bel****.com	57	D	25	100	73	45
218	cpad******.com	57	D	40	99	53	47
219	ks***.org	57	D	35	60	90	49
220	kds****.com	57	D	38	95	70	37
221	cbm***.com	57	D	38	94	49	59
222	heim*****.com	57	D	30	100	75	37
223	c**.cpa	57	D	40	83	61	53
224	cri***.com	57	D	75	80	18	57
225	b**.cpa	57	D	66	99	10	60
226	seibe********.com	57	D	30	95	68	47
227	pittm********.com	57	D	52	95	43	47
228	jr***.com	57	D	48	99	45	48
229	melto********.com	57	D	40	95	57	45
230	t**.cpa	57	D	35	60	86	50
231	tgc***.com	57	D	30	95	67	47
232	davi******.com	57	D	28	92	59	62
233	torr*****.com	57	D	20	100	77	47
234	accoun*********.com	56	D	40	90	64	38
235	whisma*********.com	56	D	48	80	74	30
236	sexton**********.com	56	D	23	99	59	57
237	brame*******.com	56	D	38	94	60	44
238	commu*******.com	56	D	25	95	70	46
239	bbs****.com	56	D	38	90	59	47
240	jsan*******.com	56	D	20	99	65	57
241	nes***.org	56	D	30	73	95	35
242	nh**.com	56	D	30	90	76	40
243	jvinci*********.com	56	D	33	98	65	42
244	poi*****.com	56	D	35	95	68	38
245	elo***.com	56	D	28	94	80	37
246	ggm***.net	56	D	35	74	85	38
247	da**.wa.gov	56	D	25	70	98	38
248	pf-***.com	56	D	35	90	59	52
249	pn***.com	55	D	30	97	56	52
250	jessup***********.com	55	D	25	71	93	42
251	lap****.com	55	D	30	96	63	46
252	sturge*********.com	55	D	38	75	73	40
253	downeas***********.com	55	D	38	99	54	42
254	km**.cpa	55	D	40	95	49	48
255	far***.cpa	55	D	30	95	66	42
256	bla*****.com	55	D	40	72	78	37
257	natha*********.com	55	D	42	78	57	50
258	lutz*******.com	55	D	30	93	61	47
259	arl****.cpa	55	D	40	70	77	40
260	aldric*********.com	55	D	30	92	61	48
261	cpa***.com	55	D	25	62	88	54
262	mcgr*******.com	55	D	20	97	65	53
263	frazi********.com	55	D	30	90	64	48
264	ws**.com	55	D	38	60	78	50
265	cpa***.com	55	D	38	94	55	45
266	kp**.com	54	D	40	75	57	49
267	adams********.com	54	D	28	94	71	35
268	c**.com	54	D	42	100	27	58
269	nk***.com	54	D	38	95	64	30
270	onta*******.com	54	D	28	92	60	47
271	b**.cpa	54	D	40	79	73	30
272	loui*****.cpa	54	D	30	70	87	38
273	mas*****.org	54	D	40	80	56	46
274	bdm***.com	54	D	40	68	82	30
275	js***.com	54	D	25	88	62	52
276	mpan*****.com	54	D	48	100	35	43
277	nccp******.gov	54	D	38	78	56	50
278	b**.cpa	54	D	28	99	57	47
279	g**.com	54	D	20	100	65	47
280	crawf*******.com	54	D	48	87	37	53
281	rs***.com	54	D	32	98	51	50
282	wvs***.org	54	D	30	75	89	30
283	wi***.org	54	D	35	73	93	22
284	bcpac*********.com	53	D	25	97	46	59
285	harper*********.cpa	53	D	30	90	55	47
286	stra*******.com	53	D	40	92	67	25
287	hickscp*************.com	53	D	20	95	63	47
288	fjv***.com	53	D	23	85	71	47
289	gbe***.com	53	D	30	90	67	35
290	albri*******.com	53	D	20	100	67	40
291	nhs***.org	53	D	52	85	10	72
292	pn***.biz	53	D	43	58	61	52
293	cpa****.com	53	D	48	58	51	57
294	hob*****.com	53	D	30	87	61	47
295	grant********.com	53	D	15	83	69	57
296	j**.cpa	53	D	31	85	59	48
297	jcw***.com	53	D	20	79	80	45
298	assets-bus****************.s3.amazonaws.com	52	D	43	15	98	47
299	acco*******.sva.com	52	D	42	100	24	53
300	hi-ac********.com	52	D	42	70	41	60
301	bb-***.com	52	D	35	72	62	47
302	purd*******.com	52	D	28	72	85	30
303	debo*****.com	52	D	20	84	73	45
304	moss*****.com	52	D	30	80	60	46
305	jcoh*****.com	52	D	30	97	44	51
306	ass***.businessalabama.com	51	D	43	15	95	47
307	cbt***.com	51	D	36	88	53	37
308	c**.cpa	51	D	30	72	64	47
309	clac******.com	51	D	38	95	34	49
310	ky***.org	51	D	15	80	66	57
311	montana***********.com	51	D	40	95	37	41
312	h2r***.com	51	D	20	99	55	45
313	hhm****.com	51	D	48	84	55	26
314	ve***.cpa	51	D	30	100	31	58
315	lat****.com	50	D	63	85	10	47
316	ellin*********.com	50	D	40	95	47	30
317	wsc***.us	50	D	15	72	69	57
318	amir*******.net	50	D	41	53	68	42
319	squ***.com	50	D	30	80	64	37
320	bec***.com	50	D	20	97	62	35
321	bass******.com	49	F	30	60	71	42
322	cp***.sco.ca.gov	49	F	33	65	67	39
323	linked**********.com	49	F	48	94	10	55
324	rge***.com	49	F	28	95	49	37
325	neva*****.org	49	F	25	66	98	17
326	haga******.com	49	F	30	74	62	40
327	dakota**********.com	49	F	20	72	68	48
328	eide******.com	48	F	28	97	51	30
329	cdh***.com	48	F	48	70	25	52
330	lives*******.com	48	F	20	66	86	30
331	den***.cpa	48	F	33	43	81	35
332	emc****.com	48	F	30	83	44	45
333	seo****.com	48	F	56	74	10	54
334	ag***.com	47	F	40	95	17	47
335	holta*********.com	47	F	42	94	22	42
336	bar***.cuny.edu	47	F	35	63	70	25
337	dm***.com	47	F	48	77	10	57
338	bala******.com	47	F	10	88	65	40
339	wea***.com	47	F	20	95	54	35
340	renn*****.com	47	F	35	84	40	37
341	lsm****.com	46	F	30	87	28	49
342	rud***.com	46	F	20	99	33	47
343	bridg*******.com	46	F	35	82	40	35
344	john******.group	45	F	20	70	43	57
345	mon****.cpa	45	F	30	73	28	58
346	hbe***.com	45	F	40	65	34	47
347	cpap*****.boa.virginia.gov	45	F	20	55	70	42
348	hoga*******.com	44	F	30	85	40	30
349	crog******.com	44	F	32	72	51	30
350	bus*****.ucdenver.edu	43	F	43	15	73	37
351	gs***.org	43	F	40	85	10	47
352	accountin**************.com	43	F	25	94	10	57
353	con****.vscpa.com	43	F	28	78	13	61
354	id***.org	42	F	37	71	10	56
355	ic***.org	42	F	25	53	48	47
356	wip***.com	42	F	28	85	10	57
357	leslie**********.com	41	F	28	94	10	45
358	bake******.com	41	F	40	99	10	28
359	wfa***.com	41	F	23	71	41	37
360	john*******.com	40	F	18	95	37	25
361	cpad*******.net	40	F	20	100	10	45
362	fw-***.com	40	F	35	57	50	23
363	new****.com	40	F	20	95	13	47
364	pur***.com	40	F	31	85	10	45
365	muehl*******.com	40	F	27	85	10	51
366	desm*******.com	40	F	27	90	10	45
367	the*****.com	39	F	23	84	10	51
368	mill*****.net	39	F	31	80	10	45
369	cpa***.com	38	F	23	84	10	47
370	com****.cpa	38	F	23	88	10	45
371	hs***.org	38	F	28	73	10	50
372	doe***.com	38	F	28	93	10	35
373	bkg*****.com	38	F	27	90	10	37
374	w**.siouxfallschamber.com	38	F	25	82	10	47
375	mauld********.com	37	F	23	84	10	45
376	midwe********.com	37	F	23	84	10	45
377	hm**.cpa	37	F	23	84	10	45
378	digenn**********.com	36	F	23	75	10	45
379	307****.com	36	F	23	78	10	45
380	tfh****.com	35	F	23	83	10	37
381	richw*******.com	35	F	20	90	10	35
382	dixon*******.com	34	F	23	72	10	42
383	przac********.com	32	F	30	87	14	10
384	vt***.org	32	F	15	63	10	48
385	w**.dscc.com	31	F	15	70	10	40
386	ak***.org	30	F	21	62	10	37
387	as***.alabama.gov	29	F	22	51	10	40

Accounting: Tax Season Panic Starts with a Question AI Answers Without You

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